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B2B B2C

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The Study

The study explores the performance of 150 brands across B2B and B2C in the US, Europe and Asia against 25 different levers of Participation – and the impact each of these have in driving brand and business results.

Immerse yourself in the findings with our interactive tool.

Tableau Chart

Kickstart your participation brand

Get in touch to arrange a Participation Brand Index workshop, tailored to your business’s needs.